Chicago-based startup Tap.Me, whose technology platform lets brands advertise within mobile games, has been acquired by MediaMath, a New York advertising technology firm.
Financial terms of the transaction were not disclosed. Tap.Me was founded in 2010 and is a graduate of Chicago-based startup incubator program Excelerate Labs. Its venture capital investors include local groups I2A Fund, Hyde Park Angels and the FireStarter Fund.
Read the original article at: http://articles.chicagotribune.com/2012-12-04/business/chi-chicago-startup-tapme-acquired-by-new-york-advertising-technology-firm-20121204_1_firestarter-fund-chicago-based-startup-lightbank
Source: Chicago Tribune, Dec 4, 2012, Wailin Wong